An Integrated Approach
Shouldn’t your marketing solution come from a firm that can push your brand from every angle?
Your Brand is our Passion. Your Success is our Strategy.
by Erin CunninghamOctober 25, 2016
Social media. It’s the worldwide neighborhood. We have been given this huge opportunity to connect with people all over the world. Are you taking advantage of it? We’d be surprised to hear if you weren’t on social media yet (unless you’re a new brand of course). But if you’re not and you’re looking to dive […]
by Heather HewitOctober 18, 2016
While “the holidays” normally makes marketers think of the Christmas season, there truly is no time of year that doesn’t warrant a campaign. Each year, it seems as though back to school ads start earlier than ever and the gaps between Halloween, Thanksgiving, Christmas, and New Year’s campaigns are slim to none. As marketers, how […]
by Erica BonavitacolaOctober 12, 2016
With the wildly unpredictable and fast paced nature of the news, attempting to capture the media’s attention can certainly feel like a brutal round of The Hunger Games. Alas, media pitching is an integral part of daily life for PR professionals. While the circumstances surrounding each pitch vary, at lotus823, we follow a general set […]